..and When I Woke Up My Eyes Were Dazzles and My Ears Were Screeches in the Noontide

36|Projectcell, Vienna
curated by Martina Menegon and Shahab Nedaei

with works by: Enrico Zago

“Crumbling concrete, steel, and broken windows. The door of the one- room apartment on the top floor of the building is open. Inside, a man is sitting on an office armchair wearing an HMD, unaware of physical space, lost in some cybernetic wormhole. The room is barely furnished. Just the contraptions that permit the fantasy are allowed. Inside of that a 4 seconds memory is running endlessly, a glimpse of a warm, sincere and harmless moment, luckily recorded years back and now the only possible world.”

"..and When I Woke Up My Eyes Were Dazzles and My Ears Were Screeches in the Noontide" is a 360 ̊ video installation that explores a dystopian dimension where technologies are exponentially and steadily colonising the day-to-day life. In a world where the human being changes its own social role from civil/denizen to consumer/user, new blurred borders are appearing. The populist call of duty is changed in terms of appearance, focusing more on a hypernormalization of the individual, pushing for a super-awareness built with uncountable clusters of data; all this useful data are collected and stored in devices defined by their programmed evolutionary path and systemic planned obsolescence. As migration is the last beach of hope, new escapist strategies are emerging in this reality: devices allow to run (or better... look) away from the mass taming in order to experience an intimate and personal space.